Why Your Sales Force is Struggling to Meet Targets
In building material companies, field sales drives dealer penetration, secondary sales, and scheme-led growth. But sales reps frequently operate without real-time visibility into dealer purchase history, scheme status, SKU movement, or outstanding balances. Visit planning is reactive and instinct-driven, demand capture is often delayed, and sales leadership lacks visibility into territory coverage and field productivity.

Sales Force Automation App
An AI-powered sales force automation app brings intelligence into field execution — turning every dealer visit into a data-backed, outcome-driven engagement. It helps improve sales productivity, dealer coverage, and market penetration by empowering field reps with real-time insights and saving time from non-productive activities to focused selling.
What the Use Case Covers
- Mobile field execution & visit tracking
- AI-assisted journey planning
- Dealer & influencer 360 context
- Guided on-site demand capture
- Scheme & product context
- Sales tracking and real-time manager visibility
To help you understand each of these use cases and their impact on key outcomes, we’ve consolidated these into a use case brief.
Somany Ceramics’ Transition to an AI-Ready Sales Ecosystem

“Somany partnered with Alletec to reimagine its field sales operations through a mobile-first, integrated approach. Their deep understanding of the Microsoft platform and our business processes enabled a solution that delivered real-time visibility, scalability, and a significantly improved experience for our field teams.”
~Sudhir Sharma, CIO, Somany Ceramics
