What is Microsoft Dynamics 365 Marketing?
Microsoft Dynamics 365 Marketing is a marketing automation application that enables you to not only manage the core marketing functions like email marketing, customer journeys, behaviour tracking, and lead scoring etc., it also gives you the ability to do event management functions, manage surveys, and more.
With D365 for Marketing, you can create and distribute marketing communications to customers and prospects. Results of the marketing activities can be analysed and used for refining marketing messages. We can create marketing lists, run campaigns and perform all the other related marketing functions.
Dynamics 365 for Marketing Benefits
An intelligent system that allows you to rate, segregate and organize leads, making them actionable.
Set a customized buyer funnel according to your business cycle and customer behaviour.
A personalized and tailored email, communication or landing page does wonder for businesses.
Surveys, Feedbacks, AI-enabled analysis etc. give you clear micro and macro views of all processes of your marketing engine.
Webinars, Seminars, events were never so well planned and easy to execute. D365 for marketing offers a dedicated event dashboard.
Integrate your marketing engine with other Dynamics and non-MS products to enhance your sales and marketing experience.
Artificial Intelligence enabled engine for informed decisions with sales and campaign forecasts etc.