Yatra is a premier multi-channel travel services provider. It provides information on pricing and availability of tickets, hotel bookings and holiday packages for domestic as well as international travel by air, railway, bus, or car for individual and corporate travel needs. Encompassing both online and offline business models, Yatra allows bookings through its online portal, call center, retail lounges, mobile (WAP/SMS/IVR), or kiosks.
Back then, the Indian travel industry was experiencing rapid growth with a huge surge in the number of domestic and international travelers, both business and leisure. Slightly over two years into the rapidly growing yet fragmented travel industry, Yatra emerged as the most trusted travel brand in India. The competition was intensifying, and it was therefore essential to retain brand equity and sustain customer trust.
It was then that it recognized the need for a customizable, flexible, and integrated solution to streamline operations across the front, mid, and back-offices to make real-time information available to themselves and customers. It was an absolutely indispensable step to help customers find the best tickets, hotel packages, and deals at the lowest cost and with the finest services.
Alletecv projected the Travel Solution that was built on the Microsoft Dynamics ERP platform.
After a close evaluation of the various solutions and solution providers in the market and their mapping against the requisites, Alletec’s solution proved to be the best fit.