Online Travel Company Boosts Productivity with Integrated Operations

Business Overview

MakeMyTrip.com (MMT) was launched in the year 2000 to address the booming ‘USA – India’ air travel market. Since then, the company has been growing at a fast pace and has emerged as the largest online travel company in India, having a robust offline presence.

MMT launched its domestic Indian operations in 2005, which became an instant hit. The company controlled almost 50% share of the online travel business in India and was expected to achieve gross bookings of U.S. $500 million during the fiscal year 2009 – 2010.

MMT needed to integrate the diverse aspects of its rapidly growing business operations. The company wanted an integrated software solution that would streamline their business processes, integrate with diverse systems, and scale to meet its expansion needs.

The company teamed up with All e Technologies (Alletec), which built a highly customized travel industry-specific solution on Microsoft ® Dynamics™ NAV.

The solution with a browser-based interface for the agents tightly integrates the mid-office and back-office operations and pulls data from www.makemytrip.com in real time.

Highlights

The MMT management very quickly realized that an efficient business application was going to be the lifeline for an online travel company experiencing rapid growth:

Although an extremely tech savvy and technology driven business from the ti me of its incepti on, coping up with huge surge in business volumes, was a challenge
Need of ti ght integrati on between front, mid, and back offi ce functi ons was a core necessity
Given the huge transacti on volumes, transacti on tracking and reconciliati on was becoming an ever increasing challenge

Case Study

Years of Delivering Customer Success

25th Anniversary might appear like a milestone, but a cherished one - only when an organization has made sustained positive impact on its entire eco-system. Alletec owes this milestone to our over 1000 customers – our raison d'être - for the faith they reposed in us. We wake up each morning and ask ourselves – what more (and different) can we do – individually & collectively - to justify and further strengthen this trust.

Hundreds of Alletecians have in the past over 2 decades catalyzed the growth of Microsoft Business Applications practice at dozens of other Microsoft partners. Together, we are now a strong eco-system.

On this occasion - we rededicate ourselves to our mission of enabling enterprises do more with digital transformation, and to our commitment of being Agile, Affordable, and Accountable.